The present invention relates to contents to construct a smartway to install a precast paver mounting a beacon or QR code recognized in a smart phone which functions as a post and a tag on a road (sidewalk) on which a human walks with an interval of 5 to 10 m. A content service of a peripheral area is connected by recognizing the precast paver in which the corresponding beacon and QR code are installed through the smart phone. According to the present invention, a small precast paver is reborn as a space where the human and the smart phone meet through the contents. The precast paver in which the beacon or QR code is installed can supply accurate location information with a location error of 0 m. Also, if a post or tag precast paver on which the humans freely post and see texts is formed on the paver, SNS type living information contents (job offer, job searching, real estate, vehicle, goods, travel, and meeting) are constructed through the meeting of the smart phone and the smartway, thereby contributing to an economic stimulus for the underprivileged.